The Merchant Spin


Greetings Spotluck Merchants, 

We hope you're having a great start to the Summer season!  It's been an exciting first year for us and we could not have done it without the amazing community of local restaurants we are proud to call our partners.  We're looking forward to growing into new neighborhoods throughout the DMV and beyond, while providing you greater exposure to hungry diners all over the area.  Since our last Merchant Spin, we’ve been very busy and wanted to provide a quick update on all things Spotluck. Please continue reading or check out this quick video recap from CEO Cherian Thomas…

 
 

Spotluck Wednesdays & Our First Birthday

You’ve probably noticed that we’ve been celebrating our newer Hubs with Spotluck Wednesday parties. This has been a wonderful way to get a Hub humming on a Wednesday and make the Spotluck buzz go viral amongst nearby diners. Thank you to Smoke & Barrel (Adams Morgan), A-Town (Arlington), Bandolero (Georgetown) and Redwood (Bethesda) thus far!  

On June 10th, we had a very special Spotluck Wednesday as we celebrated OUR FIRST BIRTHDAY. Many of our merchants were able to attend and we had over 400 guests! See the video here:

 
 

Dreams For Kids DC, Spotluck & Potomac Pizza

On May 30th, we partnered with local non-profit, Dreams For Kids DC, to help children with disabilities enjoy a day full of fun and excitement with a number of incredible volunteers, including the Washington Redskins!  Potomac Pizza (Friendship Heights) provided lunch for 250+ kids, volunteers, and parents for the event at American University. 

We'll be partnering with Dreams For Kids again on Saturday, June 20th for their Extreme Recess with the Washington Nationals at Georgetown University! Check out the video from the first event below to see some of the action: 

 
 

The App & Spotluck Points

We’re releasing some awesome additions to the Spotluck App this week!  TheSpotluck Points Program will enhance the experience of our Spotluckers and Spots, and increase activity in every Spotluck Hub.  

With Spotluck Points, Spotluckers get ONE point for SPINNING (seeing your logo), TEN points for DINING (choosing your spot vs. 100’s of others) and TEN points for leaving long REVIEWS (helping you improve your Spot).  As they earn points, Spotluckers will get new app graphics, badges and occasional bonus spins.

We expect Spotluck Points to add another fun element to the app and further solidify our position as the go-to platform for “gamified” local restaurant discovery.


Hub Launches

Spotluck’s GEORGETOWN Hub launched on April 30th with nine top-notch restaurants!  In one of DC’s most historic neighborhoods, we noticed that the collective age of our Georgetown Spots is the SAME as the age of the Georgetown neighborhood…an astounding 264 years old!  We are very proud to partner with some of the most established spots in the city.

 
 

We also launched our second Arlington Hub with the addition of CLARENDON-COURTHOUSE!  We couldn’t be happier to add 16 unique and delicious local Spots to the Orange Line Corridor and look forward to continuing to expand across the Potomac to bring attention to the fantastic restaurants in Arlington, while also letting Virginia diners know about the excellent local cuisine they can discover in DC and Maryland!

 
 

We've also recently added some awesome Spots to fill in our existing Hubs:

Spotluck will be busy this summer, adding new Hubs regularly.  Be on the lookout for some incredible additions in Dupont Circle and Chinatown coming soon!


Real Estate Partnerships

As a company that prides itself on creative and innovative ways to collaborate and market with our Spotluck community members, we are always looking for new ways to get your name, brand, and logo in front of as many people as possible.  We recently partnered with Capitol Concierge, the nation's largest provider of concierge services for commercial office properties, upscale apartments and condominiums, shopping malls, private corporations and individuals.  This partnership provides us direct access to thousands of people that see Capitol Concierge desks and staff every day in their home, office, and shopping locations.  Capitol Concierge is a huge presence in the DMV and people from all over are now seeing your names and logos every day! 

This relationship is a great addition to the many partnerships we already have with the area's biggest real estate companies, such as Bozzuto, DARO, Equity Residential, MRP Realty, Federal Realty, Avalon Bay Communities, Kettler, WC Smith, UIP, Paradigm, and others.  We are excited to further leverage these partnerships to put your name, brand, and logo in front of as many people as possible.


Summer Menus & Staff

As the seasons change, please let us know about any menu updates so we can make sure hungry Spotluckers see your best Summer dishes.

We understand many of our Spots hire Summer help - we're happy to swing by any time to give your new (and old) staff a quick Spotluck rundown. Just let us know!


Billing

As we mentioned in our last Merchant Spin, we've moved to quarterly billing and will be sending out invoices covering April, May, and June next month.  Please let us know if you have any questions.